Addison Restaurant - Philosopher of Food

I produced a social media campaign combining photo and video for the Fairmont Grand Del Mar and its Addison Restaurant.

The Vision

Built around an interview with William Bradley, the content tells his story through a cinematic, editorial approach rather than a traditional promotional format, focusing on his journey, discipline, and relationship to craft.

Execution

Every asset was conceived to work natively across social platforms while holding a premium, cinematic tone aligned with both the hotel and the restaurant's positioning.

Disciplines

• Creative direction
• Interview filming
• Cinematic video production
• Photography
• Editing and social-first delivery